Your customers demand and deserve better security and privacy in their software. This book is the first to detail a rigorous, proven methodology that measurably minimizes security bugs - the Security Development Lifecycle (SDL). In this long-awaited book, security experts Michael Howard and Steve Lipner from the Microsoft Security Engineering Team ...
This book is aimed at managers, business owners, marketing managers, and aspiring social media marketing interns and managers. I will assume that however accomplished in your own field - baker, developer, teacher and that even as successful business owners, you approach the topic of social media marketing as a beginner. Even if you are an avid pers...
This open access Pivot demonstrates how a variety of technologies act as innovation catalysts within the banking and financial services sector. Traditional banks and financial services are under increasing competition from global IT companies such as Google, Apple, Amazon and PayPal whilst facing pressure from investors to reduce costs, increase ag...
The editors present essential methods and tools to support a holistic approach to the challenge of system upgrades and innovation in the context of high-value products and services. The approach presented here is based on three main pillars: an adaptation mechanism based on a broad understanding of system dependencies; efficient use of system knowl...
Learn to design, implement, measure, and improve DevOps programs that are tailored to your organization. This concise guide assists leaders who are accountable for the rapid development of high-quality software applications.
In DevOps for Digital Leaders, deep collective experience on both sides of the dev - ops divide informs the global thought l...
This book presents the concept of value as the central component to success and longevity of the global ICT industry player, Huawei. It provides examples of how Huawei focuses on customers to pursue sustainable and profitable growth rather than focusing on capital market valuation, which is a familiar scenario among Western companies. It is the bus...
Consumer networks have revolutionized the way companies understand and reach their customers, making possible intricate measurement and accurate prediction at every step of every transaction. The same revolution is underway in our infrastructure, where new generations of sensor-laden power plants, cars and medical devices will generate vast quantit...
You hear it a lot: DevOps is not just about tools, but also about changing company culture. But just how does an organization firmly rooted in traditional software development go about making that change? This in-depth report shows how two large organizations, Nordstrom and Texas.gov, moved from long-established software development models to the c...
This free book summarizes research being pursued within the Manutelligence project, the goal of which is to help enterprises develop smart, social and flexible products with high value added services. Manutelligence has improved Product and Service Design by developing suitable models and methods, and connecting them through a modular, collaborativ...
This free book presents an overview and step-by-step explanation of process management. It starts with the individual participants' perspectives on their work in a process and its structuring and harmonization, and then moves on to its specification in a model and how it is embedded in the organizational and IT environment of the company. Last...
This project was initiated in 2009 with the aim to spread knowledge about mobile technologies and encourage people to enter our community or deepen their existing knowledge.
More than twenty writers from the mobile community share their know-how in dealing with topics such as accessibility in mobile apps, UX design, mobile analytics, prototyping...
Fundamentals of Business, 2nd Edition is an 372-page open education resource intended to serve as a no-cost, faculty customizable primary text for one-semester undergraduate introductory business courses. It covers the following topics in business: Teamwork; economics; ethics; entrepreneurship; business ownership, management, and leadership; organi...
A modern web-marketing book that outlines a multi-modal system for growing a website with SEO, Google AdWords/Facebook Ads, Conversion Optimisation, Copywriting/Classic Persuasion/Behavioural Psychology, Google Analytics, Statistical Significance, Email Marketing, and Remarketing. When I launched my first web application it started off with zero tr...
Exploring Business introduces students to business roles and concepts in an exciting way. This text will help you decide whether business is right for you and, if so, what areas of business you'd like to study further.
Exploring Business is adapted from a work produced by a publisher who has requested that they and the original author not r...
R is one of the most popular, powerful data analytics languages and environments in use by data scientists. Actionable business data is often stored in Relational Database Management Systems (RDBMS), and one of the most widely used RDBMS is Microsoft SQL Server. Much more than a database server, it's a rich ecostructure with advanced analytic ...
Big Data collected by customer-facing organisations - such as smartphone logs, store loyalty card transactions, smart travel tickets, social media posts, or smart energy meter readings - account for most of the data collected about citizens today. As a result, they are transforming the practice of social science. Consumer Big Data are distinct from...
Silicon Valley is the world's most successful innovation region. Apple, Google, Facebook, Instagram, Twitter, WhatsApp, Uber, and Airbnb changed our way of living. Silicon Valley has built a brilliant ecosystem that supports startups. Its entrepreneurial mindset fosters risk-taking, thinking big, and sharing.
A fast growing number of accele...
In this truly unique technical book, today's leading software architects present valuable principles on key development issues that go way beyond technology. More than four dozen architects - including Neal Ford, Michael Nygard, and Bill de hOra - offer advice for communicating with stakeholders, eliminating complexity, empowering developers, ...
This open book explores the global challenges and experiences related to digital entrepreneurial activities, using carefully selected examples from leading companies and economies that shape world business today and tomorrow. Digital entrepreneurship and the companies steering it have an enormous global impact; they promise to transform the busines...
This open book explores supply chains strategies to help companies face challenges such as societal emergency, digitalization, climate changes and scarcity of resources. The book identifies industrial scenarios for the next decade based on the analysis of trends at social, economic, environmental technological and political level, and examines how ...
This open volume of the AIDA Europe Research Series on Insurance Law and Regulation offers the first comprehensive legal and regulatory analysis of the Insurance Distribution Directive (IDD). The IDD came into force on 1 October 2018 and regulates the distribution of insurance products in the EU. The book examines the main changes accompanying the ...
Site reliability engineering (SRE) is more relevant than ever. Knowing how to keep systems reliable has become a critical skill. With this practical book, newcomers and old hats alike will explore a broad range of conversations happening in SRE. You'll get actionable advice on several topics, including how to adopt SRE, why SLOs matter, when y...
The world of machine learning is evolving so quickly that it's challenging to find real-life use cases that are relevant to your day-to-day work.
That's why we've created this comprehensive guide you can start using right away. Get everything you need - use cases, code samples and notebooks - so you can start putting the Databrick...
The world has become more complicated with the introduction and development of new technologies and methods, and novel risks such as Covid-19 pandemic. Competition has been tougher than it used to be. Organizations strive to keep up with the changes in the internal and external environment. In the light of unprecedented changes, project managers mu...
This book presents theories and case studies for corporations in developed nations, including Japan, for designing strategies to maximize opportunities and minimize threats in business expansion into developing nations. The case studies featured here focus on Asia, including China and India, and use examples of Japanese manufacturers. Five case st...
Taking the business model as point of departure, this book explores how companies and organizations can contribute to a more sustainable future by designing innovative models that are both sustainable and profitable. Based upon years of research, it draws together theoretical foundations and existing literature on the topic of sustainable business ...
The Privacy Engineer's Manifesto: Getting from Policy to Code to QA to Value is the first book of its kind, offering industry-proven solutions that go beyond mere theory and adding lucid perspectives on the challenges and opportunities raised with the emerging "personal" information economy.
The authors, a uniquely skilled team of...
This book constitutes the proceedings of the 18th International Conference on Agile Software Development, XP 2017, held in Cologne, Germany, in May 2017.
The 14 full and 6 short papers presented in this volume were carefully reviewed and selected from 46 submissions. They were organized in topical sections named: improving agile processes; agile i...
Software has changed the rules of the game. The world talks about the digitalization in industry and society – how the focus has shifted from producing tangible things towards software and services. This trend started many years ago, but is now affecting every company, whether it's a software company or not. There are many companies that hav...
In this book readers will find technological discussions on the existing and emerging technologies across the different stages of the big data value chain. They will learn about legal aspects of big data, the social impact, and about education needs and requirements. And they will discover the business perspective and how big data technology can be...
PreliminaryThis book answers two central questions: firstly, is it at all possible to verify electronic equipment procured from untrusted vendors? Secondly, can I build trust into my products in such a way that I support verification by untrusting customers? In separate chapters the book takes readers through the state of the art in fields of comp...
S-BPM stands for "subject-oriented business process management" and focuses on subjects that represent the entities (people, programs etc.) that are actively engaged in processes. S-BPM has become one of the most widely discussed approaches for process professionals. Its potential particularly lies in the integration of advanced informati...