Book Description
Exploring Business introduces students to business roles and concepts in an exciting way. This text will help you decide whether business is right for you and, if so, what areas of business you'd like to study further.
Exploring Business is adapted from a work produced by a publisher who has requested that they and the original author not receive attribution. This adapted edition is produced by the University of Minnesota Libraries Publishing through the eLearning Support Initiative. Though the publisher has requested that they and the original author not receive attribution, this adapted edition reproduces all original text and sections of the book, except for publisher and author name attribution.
This open book is licensed under a Creative Commons License (CC BY-NC-SA). You can download Exploring Business ebook for free in PDF format (32.3 MB).
Table of Contents
Chapter 1
The Foundations of Business
Chapter 2
Business Ethics and Social Responsibility
Chapter 3
Business in a Global Environment
Chapter 4
Selecting a Form of Business Ownership
Chapter 5
The Challenges of Starting a Business
Chapter 6
Managing for Business Success
Chapter 7
Recruiting, Motivating, and Keeping Quality Employees
Chapter 8
Teamwork and Communications
Chapter 9
Marketing: Providing Value to Customers
Chapter 10
Product Design and Development
Chapter 11
Operations Management in Manufacturing and Service Industries
Chapter 12
The Role of Accounting in Business
Chapter 13
Managing Financial Resources
Chapter 14
Personal Finances
Chapter 15
Managing Information and Technology
Chapter 16
The Legal and Regulatory Environment of Business